%0 Journal Article %A Farshbaf Sabahi, Reyhane, Asadi, Abas, Razavi, Firouzeh %T Application of Clustering and Classification Algorithms in Analyzing Customer Behavior in Data-Driven Marketing: A Case Study of Amazon Customers %J Journal of System Management %V 12 %N 1 %P - %D 2025 %R 10.82134/sjsm.2026.1202425 %U https://sanad.iau.ir/fa/Article/1202425