@article{
  author = {hosseini khorrami, seyedeh fatemeh, asgarpour, rasoul},
  title = {Investigating the effect of augmented reality on customer buying behavior considering the mediating role of perceived pleasure and customer satisfaction in the tourism industry in Iran},
  journal = {Entrepreneurship Knowledge},
  year = {2023},
  volume = {2},
  number = {4},
  pages = {0-0},
  doi = {}
}