مکان‌یابی دستگاه‌های خودپرداز بانک مهر ایران با استفاده از ترکیب تکنیک‌های تصمیم‌گیری چند معیاره در محیط فازی
الموضوعات :
Mehdi Ebrahimi Nejhad Rafsanjani
1
,
Seyed Mohammad Moosavi Nadooshan
2
,
Marjan Tavasoli Fard
3
1 - Associate Professor, Faculty of Management and Economics, Shahid Bahonar University of Kerman, Iran
2 - M.A., Faculty of Management and Economics, Shahid Bahonar University of Kerman, Iran
3 - M.A., Faculty of Management and Economics, Shahid Bahonar University of Kerman, Iran
تاريخ الإرسال : 18 الأربعاء , شعبان, 1437
تاريخ التأكيد : 20 الإثنين , رجب, 1438
تاريخ الإصدار : 26 الإثنين , شعبان, 1438
الکلمات المفتاحية:
منطق فازی,
locating,
مکان‌یابی,
تکنیک‌های MCDM,
دستگاه‌های خودپرداز,
MCDM techniques,
Automated teller machines,
Fuzzy method (ATM),
ملخص المقالة :
انتخاب جایگاه مناسب برای استقرار ماشین‌های خودپرداز جدید یکی از مباحث مهم در صنعت بانکداری الکترونیکی به شمار می‌آید. علم مکان‌یابی همواره به دنبال ارائه روش‌ها و تکنیک‌های بهینه‌ی تعیین و انتخاب مکان فعالیت بنگاه‌ها است. با استفاده از تصمیم‌گیری چند معیاره می‌توان انتظار داشت که مکان معرفی‌شده، کلیه معیارهای موردنظر را به نسبت وزنی که دارند ارضا کند. همچنین استفاده از منطق فازی در تصمیم‌گیری، مسأله عدم قطعیت و عدم دقت مرتبط با آگاهی تصمیم‌گیرنده در اختصاص دادن وزن دقیق به معیارها را حل کرده است. مطالعه حاضر با استفاده از ترکیب رویکردهای تصمیم‌گیری چند معیاره در محیط فازی به ارائه مدل نوینی در مکان‌یابی دستگاه‌های خودپرداز بانک قرض‌الحسنه مهر ایران در شهر کرمان پرداخته است. معیارهای تصمیم‌گیری بر اساس مطالعات مشابه استخراج گردید و توسط کارشناسان بانک قرض‌الحسنه مهر ایران شهر کرمان با روش اولویت‌بندی فازی وزن دهی شد. پس‌ازآن با استفاده از روش تئوری گراف و رویکرد ماتریسی فازی، محدوده‌ها رتبه‌بندی شدند.
المصادر:
Almosavi, Mohammad. (2001). Bank selection criteria employed by college student in Bahrain: an empirical analysis, international Journal of Bank Marketing, 19(3), 115-125.
Azar, Adel., & Rajabzadeh, Ali. (2002). Practical decision making by MCDM approach. Look knowledge Publishers.
Entezari Heravi, Abd Alrsool. (2004). designing of industrial units. Jame Jam Publication, Imam Hossein University.
Fathi, Mohammad Reza. (2011). Location Selection of Gas Stations Using of Fuzzy GTMA and Fuzzy Prioritization Method: Tehran Province Gas Company (Master's Thesis). Tehran University Management School.
Goli, Ali., Olfat, Laya., Fookordi, Rahim. 2010. Locate ATMs using the Analytic Hierarchy Process (AHP): Case Study: Keshavarzi Bank of Kerman. Geography and Development Quarterly, 18(2), 93-108.
Jafarnejad Chaghooshi, Ahmad., Fathi, Mohammad Reza., Omidian, Asie., & Karimi Zarchi, Mohammad. (2011). Integration of FPM, fuzzy AHP and ANP Methods in Formulation of Software Industry Strategy: System Group Company. Australian Journal of Basic and Applied Sciences, 5(9), 1232-1247.
Jayaraman, Vaidyanathan., Gupta, R., & Prikul, H. (2003). Selecting Hierarchical Facilities in a Service Operations Environment. European journal of Operation Research, 147(1) 613-628.
Kaufmann, Arnold., & Gupta, Madan. M. (1985). Introduction to fuzzy arithmetic: Theory and applications. Van Nostrand Reinhold, New York.
Kuo, Ming. Shang. (2011). Optimal location selection for an international distribution center by using a new hybrid method. Expert system with application. 38(1), 7208-7221.
Mohaghar, Ali., Fathi, Mohammad. Reza., Kashef, Mojtaba., & Paslarzadeh, Sanam. (2011). Applying GTMA and Fuzzy Shannon’s Entropy for Vendor Selection: a case study. Middle- East journal of scientific research, 9(1), 140-148.
Momeni, Mansoor., Fathi, Mohammad. Reza., & Kashef, Mojtaba. (2011). A fuzzy VIKOR approach for plant location selection. Journal of American Science, 7(9), 766-771.
Moosavi, Naser. (2002). Prioritize and select appropriate locations for banks Farmers using hierarchical analysis technique AHP (Master's Thesis). Tehran University Management School.
Olfat, laya., & Fookordi, Rahim. (2011). Explain the deployment of ATM machines. Journal of Mining Business Management. 5(1), 74-96.
Parks, George. M. (1982). Location: Single and Multiple Facilities. Handbook of Industrial Engineering, Wieley, New York, 10(1) 6-10.
Rao, R.Venkata., & Padmanabhan, K.K. (2007). Rapid Prototyping Process Selection Using Graph Theory and Matrix Approach. Journal of Materials Processing Technology, 194(1-3), 81–88.
Safari, Hossein., Faghih, Alireza., & Fathi, Mohammad. Reza. (2012), Fuzzy multi-criteria decision making method for facility location selection. African Journal of Business Management, 6(1), 206-212.
Sadeghi, Shokoofeh. (2008). Optimal placement of distribution centers in the marketing process Taliya using mathematical methods (Master's Thesis). Tehran University Management School.
Wang, Ling., Chu, Jian., & Wu, Jun. (2007). Selection of optimum maintenance strategies based on a fuzzy analytic hierarchy process. Int. J. Production Economics, 107(1), 151–163.
Zanjirani, Reza., & Asgari, Nasrin. (2007). Combination of MCDM and covering techniques in a hierarchical model foe facility location: a Case Study. European journal of Operation Research, 176(1), 1839- 1858.
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Almosavi, Mohammad. (2001). Bank selection criteria employed by college student in Bahrain: an empirical analysis, international Journal of Bank Marketing, 19(3), 115-125.
Azar, Adel., & Rajabzadeh, Ali. (2002). Practical decision making by MCDM approach. Look knowledge Publishers.
Entezari Heravi, Abd Alrsool. (2004). designing of industrial units. Jame Jam Publication, Imam Hossein University.
Fathi, Mohammad Reza. (2011). Location Selection of Gas Stations Using of Fuzzy GTMA and Fuzzy Prioritization Method: Tehran Province Gas Company (Master's Thesis). Tehran University Management School.
Goli, Ali., Olfat, Laya., Fookordi, Rahim. 2010. Locate ATMs using the Analytic Hierarchy Process (AHP): Case Study: Keshavarzi Bank of Kerman. Geography and Development Quarterly, 18(2), 93-108.
Jafarnejad Chaghooshi, Ahmad., Fathi, Mohammad Reza., Omidian, Asie., & Karimi Zarchi, Mohammad. (2011). Integration of FPM, fuzzy AHP and ANP Methods in Formulation of Software Industry Strategy: System Group Company. Australian Journal of Basic and Applied Sciences, 5(9), 1232-1247.
Jayaraman, Vaidyanathan., Gupta, R., & Prikul, H. (2003). Selecting Hierarchical Facilities in a Service Operations Environment. European journal of Operation Research, 147(1) 613-628.
Kaufmann, Arnold., & Gupta, Madan. M. (1985). Introduction to fuzzy arithmetic: Theory and applications. Van Nostrand Reinhold, New York.
Kuo, Ming. Shang. (2011). Optimal location selection for an international distribution center by using a new hybrid method. Expert system with application. 38(1), 7208-7221.
Mohaghar, Ali., Fathi, Mohammad. Reza., Kashef, Mojtaba., & Paslarzadeh, Sanam. (2011). Applying GTMA and Fuzzy Shannon’s Entropy for Vendor Selection: a case study. Middle- East journal of scientific research, 9(1), 140-148.
Momeni, Mansoor., Fathi, Mohammad. Reza., & Kashef, Mojtaba. (2011). A fuzzy VIKOR approach for plant location selection. Journal of American Science, 7(9), 766-771.
Moosavi, Naser. (2002). Prioritize and select appropriate locations for banks Farmers using hierarchical analysis technique AHP (Master's Thesis). Tehran University Management School.
Olfat, laya., & Fookordi, Rahim. (2011). Explain the deployment of ATM machines. Journal of Mining Business Management. 5(1), 74-96.
Parks, George. M. (1982). Location: Single and Multiple Facilities. Handbook of Industrial Engineering, Wieley, New York, 10(1) 6-10.
Rao, R.Venkata., & Padmanabhan, K.K. (2007). Rapid Prototyping Process Selection Using Graph Theory and Matrix Approach. Journal of Materials Processing Technology, 194(1-3), 81–88.
Safari, Hossein., Faghih, Alireza., & Fathi, Mohammad. Reza. (2012), Fuzzy multi-criteria decision making method for facility location selection. African Journal of Business Management, 6(1), 206-212.
Sadeghi, Shokoofeh. (2008). Optimal placement of distribution centers in the marketing process Taliya using mathematical methods (Master's Thesis). Tehran University Management School.
Wang, Ling., Chu, Jian., & Wu, Jun. (2007). Selection of optimum maintenance strategies based on a fuzzy analytic hierarchy process. Int. J. Production Economics, 107(1), 151–163.
Zanjirani, Reza., & Asgari, Nasrin. (2007). Combination of MCDM and covering techniques in a hierarchical model foe facility location: a Case Study. European journal of Operation Research, 176(1), 1839- 1858.
