%0 Journal Article %A Moradi, Somaye, Shafiee, Maysam %T Identifying the Dimensions and Components of a Gamification Model in the Marketing Processes for Sharing Economy Transportation Businesses %J The Journal of Productivity Management %V 19 %N 73 %P 175-202 %D 2025 %R 10.71737/jpm.2025.3113633 %U https://sanad.iau.ir/fa/Article/974438