Music, Media in Protecting and Promoting the National Culture Among the Audience Third Generation

Subject Areas : Media Management

Mohammad Reza Haghighi ¹ , Afsaneh Mozaffari ² , Morteza Behnam ³ , Narges Riazati ⁴

1 - دانشجوی دکتری علوم ارتباطات، دانشگاه آزاد اسلامی، ‌واحد تهران شمال، تهران، ایران
2 - استادیار گروه علوم علوم ارتباطات، دانشگاه آزاد اسلامی، دانشگاه آزاد اسلامی ‌واحد علوم و تحقیقات، تهران، ایران
3 - دکتری علوم ارتباطات، دانشگاه آزاد اسلامی، ‌واحد تهران شمال، تهران، ایران
4 - کارشناسی‌ارشد علوم ارتباطات، دانشگاه آزاد اسلامی، ‌واحد تهران شمال، تهران، ایران

Received: 2018-01-31 Accepted : 2018-03-09 Published : 2016-08-22

Keywords: media, music, national culture - national id,

Abstract :

One does not know what song you hear in this room full of music. Everything is rapidly changing and the music world has escaped from these developments. Never in history have so many songs and old songs do not set out to do and did not play music so people did not listen to music. What is studied in this research, preservation and dissemination of national culture in the music media audience and remember what this generation third generation of its heritage, that can be kept alive by providing solutions to national identity