Growth of Green Marketing –A Literature perspective of Green Indian Economy

Subject Areas : Urban Design

Ankur Rana ¹ (Lovely Professional University)
Anand Thakur ² (Lovely Professional University)
Amanpreet Kaur ³ (Lovely Professional University)

Received: 2017-09-21 Accepted : 2018-01-15 Published : 2018-12-01

Keywords:

References:

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Coddington, W. (1993). Environmental marketing: positive strategies for reaching the green consumer. McGraw-Hill Companies.

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