Impact of Customer Service Practices on Customer Satisfaction and Retention
Subject Areas : General ManagementM. Kwamega 1 , E. Brako Ntiamoah 2 , P. Oforiwaa Egyiri 3 , D. Fiaklou 4
1 - School of Management and Economics, University of Electronic Science and Technology
of China, Chengdu, China
2 - School of Management and Economics, University of Electronic Science and Technology of China, Chengdu, China
3 - CIM-UK, Simon Page Business School, Accra, Ghana
4 - School of Management and Economics, University of Electronic Science and Technology
of China, Chengdu, China
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