Designing a Domestic Model for Classification and Grading Hotels in Iran
Subject Areas : Journal of Cultural Managementدکتر محسن قدمی 1 , دکتر علی اصغر صرافی زاده 2 , امیرمحسن مدنی 3
1 - ندارد
2 - ندارد
3 - مسئول مکاتبات
Keywords: tourism and hotel industry, classification and grading of , internal factors, External factors,
Abstract :
Introduction and Research Goal: Hospitality is of the very dynamic part of tourism industry which includes a set of administration and facilities for sleep, rest, food and beverages and entertainments. Therefore, because of the special importance of hospitality in terms of job creation, economic growth and culture distribution, this study attempts to design a domestic model of classification and grading of hotels in Iran. Method: This study is applied in terms of purpose and descriptive (correlation) in terms of method. Therefore, in order to implement the research practically, fiche cards and in the field study, 17 items researcher-made questionnaires are used. Statistical population including a number of 47 hotel and tourism experts was selected through census sampling method. Findings: Based on the study, the main components of hotel classification and grading in Iran were identified and the importance of each component affecting the hotel classification and grading was determined. At the end, some suggestions were offered to improve the status of tourism and hotel industry in Iran. Conclusion: International hotel grading models in the world are not applicable for hotels in Muslim countries and especially in Iran. The results from Friedman test showed that in classification and grading of hotels in Iran, the components of well educated managers and staff's good behavior and politeness, peaceful and desirable space of guest rooms based on domestic and national architecture culture, diversity of traditional and international dishes as well as cultural and natural attractions have an important and significant role in designing a domestic model and growth of hospitality in the country.