Designing a financial model in the hotel industry of Yazd province with the integrated approach of interpretive structural modeling and structural equations
Subject Areas :
faeze sadat mirfakhraddini
1
,
farzaneh jandaghi ardekani
2
,
milad ebrahimi
3
1 - Assistant Professor, Department of Management Sciences, Yazd University, Yazd, Iran
2 - Yazd University, Yazd, Iran
3 - Yazd University, Yazd, Iran
Keywords: Structural-Interpretive Modeling, Structural Equations, Hotel Industry, financial indicators,
Abstract :
Since the influence of financial indicators in the hotel industry is undeniable, in this research, first, using the interpretive structural approach, a stratified model was designed for financial indicators, and then, using the structural equation approach, the relationships between the indicators were measured and investigated. The obtained results show that the eight factors identified in this field were placed in three levels. Based on the model obtained in this research, the economic factor which includes GDP indicators, economic growth, employment rate, etc. and looks at this industry from the perspective of macroeconomics is the most influential indicator in the hotel industry and as the initiating factor has been investigated. Also, according to the mechanism of the economic factor and its related definitions, this factor will be able to develop the performance and increase the efficiency of hotels in both financial and operational sectors. The economic factor will be able to implement the integration and integration of financial issues in the hotels in the best way and by creating coordination between the second level factors that include liquidity, debt, efficiency and risk indicators, provide the right context to gain profitability in hotels. By achieving the second level in the research model, hotels will be able to achieve profitability, which can provide the necessary background for the overall movement of the hotel towards increasing efficiency and, as a result, improving the financial conditions of hotels.
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