jahanian, mahdi, ghobadi lamuki, Tohfeh , shafei, reza, Hajibabaei, Hossein (2025) ‘The application of the holistic marketing approach in providing the framework of the conceptual model of telecommunication services marketing’, Public Services Marketing, 3(3), pp. 1-24. doi: https://doi.org/10.82107/jpsm.2025.1190680