%0 Journal Article
%A Darvish, Azadeh, Lotfizadeh, Fereshteh, Hiedarzadeh, Kambiz, Mohtaram, Rahim
%T Identifying the Effective Factors of Oral Electronic Marketing on Brand Equity
%J Journal of System Management
%V 9
%N 1
%P 15-36
%D 2023
%R 10.30495/jsm.2022.1966066.1680
%U https://sanad.iau.ir/fa/Article/918097