List of Articles بازارپردازی Open Access Article Abstract Page Full-Text 1 - Merchandising Effect on Customer Satisfaction and Decision (Case Study: Shiraz Chain Stores) Razia Azodi Fazlollah Kazemi Open Access Article Abstract Page Full-Text 2 - The Effects of Merchandising on Purchasing Behavior of Sports Customers with Emphasis on the Mediator Role of Perceived Value saeed hassanzadeh Hasan Farhadi Mahboub Sheikhalizadeh