List of Articles ترجیح مشتری

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - The Effect of Service Quality Dimensions on Hedonic and Utilitarian Attitude and Brand Preference (Case Study: Fast Food Restaurant Industry)
  Javad Rafati Mansooreh Valijani Reza Aghamoosa
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Studying Effects of Using Green Marketing Strategy on Customers Preference in Buying and Consumers Loyalty to Green Home Appliance Brand.
  ali Yavari jafar beykzad
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - The Effect of Word of Mouth Advertising on Customer Preferences
  siyamak farrokhi ali Yavari jafar beikzad
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - Meta-Analysis o Factors Affecting Customers' Preferences in Selecting a Bank
  naser Ghabouli ALIREZA Bafandeh Zendeh Samad Aali