List of Articles حسابگری ذهنی

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Mental Accounting: New Challenge on Financial Management Classic Models
  Esmail moshiri Arezooi jalil
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Mental Accounting and the Balanced Scorecard
  F. Rahnamay Roodposhti Arezoo Jalili