List of Articles لذت

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  1 - Investigating the relationship between psychological well-being and job performance with the mediating role of emotional commitment and moderating job insecurity
  Marzieh Heydari abolfazl zarinkola Elham Yousefi Masoumeh Yousefi
• Open Access Article
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  2 - Investigating the model associated with purchase value and purchase motivation and its consequences with a futuristic approach in discount retailing in Tehran
  Mohammad Jani Karim Hamdi Hosein Vazifehdust Vahid Reza Mirabi
• Open Access Article
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  3 - Presenting the related model of store environment effective elements on consumer feelings and impulsive buying: Application of Future study approach in retail industry
  Bahman Fallah HoseinAbadi Hassan Esmailpur Hamid Reza Saeednia Mansoure Aligholi
  10.30495/jmfr.2022.20720
• Open Access Article
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  4 - The Difference between Women Generation Y and Z in E-Shopping During the COVID-19 Era
  Kambiz Heidarzadeh
• Open Access Article
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  5 - Investigating the Effect on Utilitarian Product Knowledge and Hedonic Product Knowledge on Consumer Decision Making
  K. Heidarzadeh M. Norouzi
• Open Access Article
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  6 - The Causes of Impulse Buying: Evaluation of a Model in Iran
  K. Heidarzadeh F. Taherikia
• Open Access Article
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  7 - عوامل مؤثر بر پذیرش بانکداری الکترونیک در میان مشتریان بانک پارسیان
  زهره دهدشتی شاهرخ محمد مهدی گوارویی
• Open Access Article
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  8 - Investigating the effect of augmented reality on customer buying behavior considering the mediating role of perceived pleasure and customer satisfaction in the tourism industry in Iran
  seyedeh fatemeh hosseini khorrami rasoul asgarpour
• Open Access Article
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  9 - Space- Behavior System Explanation in Proportion of Program Necessity and Freedom (Case study: National Library and Library of the University of Tehran In Between Spaces)
  Leila Aram Kaveh Bazrafkan
• Open Access Article
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  10 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions
  کامبیز حیدرزاده آرزو جوان بخت
• Open Access Article
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  11 - The Survey of Effect of Pleasurable Services and Trust on Loyalty
  Mandana Panahi Vanani reza sha'abani
• Open Access Article
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  12 - The study of effect price of consumers and its dimensions on enjoyable shopping
  پیمان غفاری آشتیانی
• Open Access Article
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  13 - University students’ attitudes toward online shopping in Tehran based on developing the Technology Acceptance Model and determining the effect of gender on it
  mahsa hamidpour حمیدرضا سعیدنیا
• Open Access Article
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  14 - The Effect of Consumer Perceived Values on Brand Love and Its Consequences: Explaining the Mediating Role of Brand Identity
  iman hakimi
• Open Access Article
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  15 - The Effect of Market Mavens Dimensions on Hedonic Shopping
  elahe shahinfar Naser Azad
• Open Access Article
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  16 - Investigating the effect of Content and Social-Relation Gratification in Instagram on customer purchase intention, explaining the mediating role of customer resonance
  milad moradi dizgarani Abozar Aghaei Kordshami
• Open Access Article
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  17 - Effect of the benefits of sales promotion formats on in-store brand expression and benefits perceived by consumer with an experimental approach
  aida merikh nejad asl Kambiz Heidarzadeh Rahim Mohtaram
• Open Access Article
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  18 - Investigating the impact of social media advertising features on the intention to buy young customers in the electronics industry (case study: digikala)
  abbasali hajikarimi Fatemeh Karimi Jafari shahin yazdani
  10.30495/jomm.2022.63424.1874
• Open Access Article
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  19 - The Study of Effective Factors on Cosmetic Impulse Buying
  P. Ghaffari Ashtiyani B. Akbari
• Open Access Article
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  20 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions
  K. Heidarzadeh A. Javanbakht
• Open Access Article
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  21 - Investigation the Effects of Consumer Shopping Value on Satisfaction, Loyalty, Word of Mouth and Share of Purchase
  M. A. Abdolvand M. Jani
• Open Access Article
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  22 - The Influence of Hedonic Values on Consumer Behaviors
  K. Heidarzadeh E. Hasani Parsa
• Open Access Article
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  23 - The Effect of Multi-Dimensions of Price Perceptions on Price Mavenism and Shopping Hedonism
  P. Ghaffari Ashtiyani
• Open Access Article
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  24 - The Survey of Effect of Delight Services and Trust on Loyalty
  M. Panahi Vanani R. Sha′abani
• Open Access Article
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  25 - Surveying the Effect of Automated Service Quality on Customer's Commitment in Banking Industry
  H. Vazifehdoost R. Omidzade
• Open Access Article
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  26 - Investigation of the Effects of Hedonic Value and Utilitarian Value on General Attitude of Customers Evaluation of Shopping Mall (Case Study: Hyperstar)
  H. Soleymani
• Open Access Article
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  27 - Investigation the Effects of Cognitive and Affective Evaluations on Behavioral Intentions
  M. A. Abdolvand P. Parakhodi Moghaddam
• Open Access Article
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  28 - Islamic Azad University Students’ Attitudes toward Online Shopping in Tehran Based on Developing the Technology Acceptance Model and Determining the Effect of Gender on It
  M. Hamidpour H. R. Saeednia
• Open Access Article
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  29 - Factors Influencing Acceptance of Electronic Banking by the Customers of Parsian Bank
  Z. Dehdashti Shahrokh M. M. Kavarooei
• Open Access Article
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  30 - The Influence of Product Involvement on Brand Loyalty
  H. R. Saeidnia S. Jamalinejad
• Open Access Article
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  31 - Human Existence: Comparison Mulla Sadra’s Philosophical Account with Postmodernist one
  دکتر عباس گوهری سید مهدی بیابانکی
• Open Access Article
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  32 - Mahāsukha (Supreme Bliss) in Tantric Buddhism
  سعید Gravand لیلا Mafakheri
• Open Access Article
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  33 - Study of holidays in Hindu, Buda and Islam
  Mohammad Aalivand
• Open Access Article
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  34 - Critical investigate of Mills utilitarianism
  mojtaba jalilimoghadam hosein masoom
• Open Access Article
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  35 - Study and comparison of pleasure and happiness in the view of Ibn Sina, Hafez, Rumi
  Masoud Partoynejad Fomani Mohammad Reza Shad Mannamen alireza nikouei
  10.30495/dk.2021.688638
• Open Access Article
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  36 - Role of Nostaligia Proneness, Mental Pain and Temporal Experience of Plaeasure in Perceived Stress Reactivity in Studens Experiencing Romantic Breakup
  Azadeh Farghadani
  10.30486/jsrp.2020.1872796.1922
• Open Access Article
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  37 - Relationship between brand equity of sports tourism destination and psychological factors of advertising messages (Case study: Mashhad aquatic Waves Land)
  Ali Salehi Rasool Norouzi Seyed Hossini Marjan Saffari
  10.30486/4s.2022.1956119.1037
• Open Access Article
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  38 - Epistemology of the Concepts of Pain and Pleasure in Faiz Kashani’s Lyrics
  Mohammad Yusef Pour Mousa Kouros Karimpasandi Ahmad Karimi Seyed Hassan Seyed Torabi
• Open Access Article
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  39 - کسالت یادگیری زبان خارجی در دانش آموزان دبیرستانی زبان انگلیسی زبان زاهدان و رابطه آن با لذت یادگیری زبان خارجیو اضطراب یادگیری زبان خارجی
  Saher Ashrafinia Mahdiya Afrashteh Nahid Afrashteh
  10.30495/jntell.2023.1981206.1051
• Open Access Article
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  40 - Identification and ranking of motivation to follow sports teams in Instagram based on Uses and Gratifications Theory (Case study: Tehran Perspolis Team)
  Abed Mahmoudian Saeed Sadeghi Boroujerdi Sara Gharibi Mojtaba Ghasemi sieani
  10.30495/kmsj.2021.685487
• Open Access Article
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  41 - The relationship between pleasure and the meaning of life from the point of view of Aristotle and Mulla Sadra
  zahra ganjipour farajollah barati meysam amani
• Open Access Article
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  42 - The Role of Utilitarian And Hedonic Value In Apparel Shopping Satisfaction In Iran
  Kambiz Heidarzadeh Neda Irani
• Open Access Article
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  43 - The study of the role of transactional interactions on the consumer's immediate consumer buying behavior in the studied social trade
  Ghazal Laluha Abdolreza Miri
• Open Access Article
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  44 - تجزیه و تحلیل رابطه اعتیاد به کار با رضایت از زندگی (مطالعه موردی معلمان زن شهرستان یزد)
  حسین صیادی تورانلو سعید سپهری رویا دزکی زاده
• Open Access Article
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  45 - The social factors of rising age of marriage
  Ali Mohammad Pour Nematollah Tagavi
• Open Access Article
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  46 - The Effectiveness of Stress Reducing Mindfulness Training on Students' Positive and Negative Educational Excitement
  Sara Moradi Mansour Bayrami Touraj Hashemi Somayeh Taklavi
  10.30495/jinev.2020.1901343.2198
• Open Access Article
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  47 - بررسی تاثیر سبک زندگی سبز بر سبک‌های مصرفی با توجه به نقش میانجی گرایش های متعصبانه مصرف کنندگان
  رامین باقری مهدی نعیمی عبدالعزیز پقه
• Open Access Article
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  48 - Evaluating the Effect of Absolute and Relative Poverty on Happiness Inequality in Iran
  younes nademi Seyed Parviz Jalili Kamjoo
• Open Access Article
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  49 - Individual and Social Factors Affecting Desert Sports Tourism Acceptance (A case of Mazandaran University Students)
  elahe kahdouei farzam farzan mahbobe Abedi Samakosh
• Open Access Article
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  50 - The effect of perceived ease and enjoyment on students' participation and learning performance with the mediating role of mobile game -based learning
  Syedeh khadijeh Moafimadani zohreh shagh yazabadi
• Open Access Article
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  51 - Examining the Content of Versified Kalila va Dimna by Qan‘i Tusi Based on Utilitarianism
  Asieh Zabihnia Emran
  10.30495/pars.2021.689605
• Open Access Article
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  52 - THE STUDY OF THE RALATIONSHIP BETWEEN LIFE STYLE AND SOCIAL HAPPINESS CASE STUDY: YOUTH IN BUSHEHR CITY
  fariba mohagheghnejad
• Open Access Article
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  53 - The Role of Undergraduate librarianship on the Attitude of Students of Library and Information Science, University of Isfahan & Medical University of Isfahan to the Internet Based on IAS Model
  ahmad shabani Mahboobe Sadeghi Ali Ghotbi Varzaneh
• Open Access Article
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  54 - The Effect of Service Quality Dimensions on Hedonic and Utilitarian Attitude and Brand Preference (Case Study: Fast Food Restaurant Industry)
  Javad Rafati Mansooreh Valijani Reza Aghamoosa
• Open Access Article
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  55 - Is the Reward in Paradise and Retribution in Hell a Truth or a Metaphor? (With an approach to the views of Imam Khomeini)
  Sediqah Emadi Astarabadi
• Open Access Article
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  56 - Principles and elements of morality in Muhammad Ibn Zakariya Razis thought
  Amin boustanchi Samad movaed Daylmaghani
• Open Access Article
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  57 - استعاره ابزاری برای ترسیم انگاره دشمن
  تژا میر فخرایی
• Open Access Article
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  58 - the impact of advertising personalization and interaction on the advertising value and purchase intention at DJ Kala Company
  Majid Ahmadi shahla sohrabi sara tahzibi
• Open Access Article
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  59 - Designing and explaining the model of online shopping behavior of fast consumer products with low involvement by considering the personality factors of customers
  Younes Rezaii Vahidreza Mirabi Hamidreza Kordlouie
• Open Access Article
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  60 - بررسی تأثیر ابعاد گوناگون هدیه تبلیغاتی برقصد خرید (مورد مطالعه؛ برندهای سامسونگ، اسنوا، اپل و دل)
  مصطفی قاضی زاده ناصر یزدانی مرضیه مصطفایی
• Open Access Article
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  61 - بررسی نقش تعدیلگر ارزش‌های لذت‌گرایانه بر رابطه بین پیشامدها و پیامدهای برند
  بهرام خیری شبنم ملکیان
• Open Access Article
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  62 - بررسی رفتار خرید آنی مشتریان در فروشگاه‌های زنجیره‌ای (مورد مطالعه: فروشگاه‌های زنجیره‌ای رفاه)
  عبداله نعامی مجتبی محمدی پور بهمن نقدی
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  63 - تأثیر مدگرایی بر رفتار خرید تفننی در میان دانشجویان
  کامبیز حیدرزاده بیتاالله اکبری مقدم مولود بکتاشی
• Open Access Article
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  64 - عوامل مؤثر بر انگیزه خرید آنلاین مصرف‌کننده
  حسن اسماعیل پور امیر گلدوزیان
• Open Access Article
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  65 - The Effect of Teaching Games for Understanding (TGfU) Approach on Motivation and Confidence of Nine-year-old Boys
  Fatemeh Sabzevari Shahreza
• Open Access Article
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  66 - The Relationship between Brand Love and the Immediate Purchase of Sports Customers Mediated by the Tendency to Hedonistic Consumption
  mehrad atashi Reza nikbakhsh abolfazl farahani alimohammad amirtash alimohammad safaniya
• Open Access Article
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  67 - Providing a Relational Model of the Physical Activity Passion and Vitality with the Enjoyment of Sports leisure, the Mediates Social Cohesion in the Employees of the Tehran Municipality Sports Organization
  elahe reyahi ali zarei mohammadreza esmailil zinat nikaeein
• Open Access Article
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  68 - Perception of the classroom environment and its relationship with students' academic motivation
  Tayabah Hayrani Faranak Mosavi
• Open Access Article
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  69 - The Prediction of Academic Engagement Based on the Components of Classroom Environmental Perceptions among Girl High School Students in Tehran
  Khadijeh Abolmaali Kianoosh Hashemian Fahimeh Anari
• Open Access Article
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  70 - Psychometric Properties of the Encouragement Character StrengthScale in Iranian Society
  samira Naderzadeh
• Open Access Article
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  71 - Study of the evolution of the concept of academic enjoyment in students of the second period of primary education
  mehdi namjoomanesh Hasanpasha Sharifi mansoreh Shahriyari Ahmadi
• Open Access Article
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  72 - Evaluation and comparison of the effectiveness of intervention based on savoring model and self silencing model in reducing depression in women with depression symptoms
  Roghayeh Eidi Khatibi Zeinab Khanjani Jalil Babapour Kheyreddin Abbas Bakhshipour Rudsari Majid Mahmoud Alilou
  10.30495/jpmm.2022.28856.3476
• Open Access Article
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  73 - The Mediating role of Commitment in Relationship between Identity styles and Eudemonic and Hedonistic Well-Being
  عباس rahiminezhad محبوبه Jafari
• Open Access Article
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  74 - Sociological Explanation of the Cultural Determinants of Women's Veiling Orientation Case study: Women aged 15- 49 in Shiraz
  مریم Mokhtari M. S Rajaee اصغر Mirfardi