List of Articles وفاداری به نام و نشان تجاری Open Access Article Abstract Page Full-Text 1 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model) M. Mohamadian R. Shafiha Open Access Article Abstract Page Full-Text 2 - Determinants of Brand Equity: Offering a Model to Chocolate Industry H. Vazifehdust H. Emari