List of Articles Effectiveness of Advertising

• Open Access Article
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  1 - Evaluation of Research Outputs Focused on the Effectiveness of Advertisements in the Health Field
  Mohammadhosein Riahi Shahnaz Nayebzadeh Abolfazl Davodi Roknabadi
  10.30495/msds.2023.1970979.1093
• Open Access Article
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  2 - Presenting an effective model of advertising message with emphasis on the national culture of Iran in the home appliance market.
  Seyyed Vahid Jabbarzade Seyyed Abbas Heydari Sina Nematizadeh