List of Articles Outdoor Advertising Open Access Article Abstract Page Full-Text 1 - Investigating the Impact of Outdoor Advertisement on Cinema attendance in Tehran, Based on AIDA Model Tayebeh Zol-ala Sara Mohamadpour Open Access Article Abstract Page Full-Text 2 - The effect of Outdoor Advertising with the mediating role of Brand Equity on brand image from the viewpoints of Isfahan Sporting Goods customers (Case study: Darafsh sportswear brand) Abbas Ghaedamini Harouni Reza Ebrahimzadeh Dastjerdi Mehrdad Sadeghi deh cheshmeh Homira abdi