List of Articles Service marketing Open Access Article Abstract Page Full-Text 1 - Explaining the concept of public service marketing reza tayaran Mohammad Taleghani Open Access Article Abstract Page Full-Text 2 - A comparative study of the opinions of clients and managers of non-governmental employment agencies regarding the relationship between service marketing factors and customer attraction Fereydon omidi Open Access Article Abstract Page Full-Text 3 - Analysis of The Drivers Affecting the Business Services Marketing with A Focus on The Perspective of Importing and Exporting Goods of Small and Medium Enterprises Gholam ali Rahimi vahid nasehifar Tahmineh Nategh 10.30495/jmfr.2022.19493 Open Access Article Abstract Page Full-Text 4 - Study and Effectiveness of Marketing Mix (Service) on Customer Relationship Management (Especial Ref. to Insurance Industry ) V. R. Mirabi Open Access Article Abstract Page Full-Text 5 - Service Marketing Mix and Its Effects on Stakeholders' Behaviors Akbar Eftekhari Aliabadi mohmad Hemmati Rozbahani Open Access Article Abstract Page Full-Text 6 - Customer Satisfaction Measurement: Through Multi-Criteria Analysis Model (MUSA) M. Haghighinasab B. Abedin Open Access Article Abstract Page Full-Text 7 - The Effective Management and Professional Factors on Farmers Satisfaction of Agricultural Engineering Services Companies (With the Service Marketing Approach) Mojtaba Ziaeemehr Fatemeh Panahi Shaghaeigh Kheiri Open Access Article Abstract Page Full-Text 8 - Priority Setting to Influential Factors in the Hotel Management Industry Marketing with Emphasis on AHP Method (A Case Study: Guilan Province) ali gholipour Open Access Article Abstract Page Full-Text 9 - Investigation and Identification the action factors for developing the Blue Ocean Strategy in Iran's distribution Industry, Using Marketing Mix of Service (8P) and , Four Actions Framework Morteza farahnak Maryam DaneshmandMehr Open Access Article Abstract Page Full-Text 10 - Investigating the effect of service marketing mix on brand value of Saderat Bank of Tehran province (case study of North Tehran region) sasan issazadeh nesheli mohamad reza rostami Open Access Article Abstract Page Full-Text 11 - The Effect of Marketing, Advertising and Information Technology on Customer Attraction Considering the Mediating Role of Business Strategy (Case Study: Razi Insurance in Chaharmahal and Bakhtiari Province) zahra dashtlaali Ayatollah Mohammadi