List of Articles behavioral intentions Open Access Article Abstract Page Full-Text 1 - Investigating The Effect of Brand Credibility on Customer Loyalty in the Iranian Banking Industry K. Heidarzadeh F. Ghafari S. Farzaneh Open Access Article Abstract Page Full-Text 2 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions کامبیز حیدرزاده آرزو جوان بخت Open Access Article Abstract Page Full-Text 3 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions K. Heidarzadeh A. Javanbakht Open Access Article Abstract Page Full-Text 4 - Investigating the Impact of Country of Origin on Customer Behavior: Investigation of the Moderating Roles of Product Involvement and Product Familiarity on Product Evaluation and Customer Behavioral Intentions F. Najafi B. Kheiri Open Access Article Abstract Page Full-Text 5 - The Role of Emotional Satisfaction in Customers’ Behavioral Intentions Regarding Service Quality in the Hotel Industry M. Haghighi H. R. Saeednia Gh. Kianosh Ghavim Open Access Article Abstract Page Full-Text 6 - Analysis of Factors Affecting the Behavioral Intentions of Organic Crops Technology from the Viewpoint of Agricultural Experts of East Azarbaijan Province yahya safi sis milad joodi damirchi Mozhdeh Maleki Open Access Article Abstract Page Full-Text 7 - The effect of motivational marketing on behavioral intentions through the attitude of football fans according to the moderating role of altruism Mohammad saivan Nouri navid mahtab 10.30495/kmsj.2023.1980992.1092 Open Access Article Abstract Page Full-Text 8 - Investigating the role of purchase regret and customer experience on customers' behavioral intention with the mediating role of competitive advantage of sports products Reza Mortazi Azadeh Seyedalinejad Mohamad Jalilvand 10.30495/kmsj.2023.1986028.1119 Open Access Article Abstract Page Full-Text 9 - The moderating role of open innovation in the impact of website appeale on customers' behavioral intentions Arezoo Hosseinzadeh Hamid Khodadad Hosseini Adel Azar Open Access Article Abstract Page Full-Text 10 - Presenting Customer Behavior Model on Acceptance and Use of E-Banking Services by Developing and Analyzing UTAUT Theory Yasaman Modabbernia Hossein Vazifehdust, Mohamad ali Abdolvand Open Access Article Abstract Page Full-Text 11 - Comparative Study of the Impact of Service Quality, Corporate Image and Customer Satisfaction on Behavioral Intentions Narges Delafrooz Ali GholipourSoleimani Armin Goli Open Access Article Abstract Page Full-Text 12 - Effects of Services Quality, Perceived Value and Hedonic Affection on Behavioral Intentions of the Customers A Ibrahimi S. H. Mansouri Open Access Article Abstract Page Full-Text 13 - Providing a Model for Measuring Tourist Satisfaction with the Services of Local Food Restaurants (A Case Study of Local Food Restaurants in Tehran) Iman Chashmfasa Open Access Article Abstract Page Full-Text 14 - Role of emotional intelligence on Behavioral Intentions of Customers in Stores mohammad Hassanzadeh Mohammad Haghighi Ali Salehi Open Access Article Abstract Page Full-Text 15 - Identifying the antecedents affecting the behavioral intentions of fans of Iran Premier League based on cognitive theory ahmad esmaili Nasrollah Mohammadi Farshad Emami Open Access Article Abstract Page Full-Text 16 - Identifying the Antecedents Affecting the Behavioral Intentions of Fans of Iran Premier League Based on Cognitive Theory ahmad esmaili Nasrollah Mohammadi فرشاد امامی