List of Articles وفاداری برند

• Open Access Article
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  1 - The effects of sustainable marketing activities on brand loyalty in dairy products with the intermediary effect of brand image, trust and customer satisfaction
  naser azad mahtab alsadat mousavi fard
• Open Access Article
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  2 - Studying the relationship between brand and consumer (case study: electrical home appliance)
  fatemeh motahari nejad سعید صمدی زینب طولابی یاسان الله پوراشرف
• Open Access Article
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  3 - The Impact of Young Brand Identity on Brand Loyalty by Mediating Customer Satisfaction in the Mobile Industry
  Maryam Ghamari Poor Zahra Amir Hoseini
• Open Access Article
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  4 - Branding co-creation through customers participation in digital media
  Ali Akbar Khademi Ali Boromandnasab Hanieh Farazandeh
• Open Access Article
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  5 - Investigate the Effect of Social Media Personalization on Perceived Brand Value and Brand Loyalty with the Mediating Role of Brand Interaction and Consumer (Case Study: Snap Company)
  Maria Hoseinzade Shirzili farzad asayesh Mohammad Reza Ghorbanian
• Open Access Article
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  6 - Structural Equation Modeling Approach in Explaining the Effect of Experience, Trust and Brand Loyalty on Brand Equity
  M. Dehghani Soltani E. Mohammadi Y. Pour Ashraf K. Sayeh Miri E. Ghahri Shirinabadi
• Open Access Article
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  7 - Studying the Relationship between Brand and Consumer (Case Study: Electrical Home Appliance)
  F. Motaharinejad S. Samadi Z. Tolabi Y. Pour Ashraf
• Open Access Article
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  8 - The effect of gamification on brand loyalty of educational institutions:A case study of Ghalamchi educational brand
  Ali Parvar Amir Rahimpour
• Open Access Article
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  9 - Analysis of factors affecting brand equity in rural tourism destinations (Case study: Qalat tourism target village in Shiraz)
  Ali Rahimi mohammad reza rezvani Mohammadamin Khorasani
• Open Access Article
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  10 - برند (نام تجاری) مبتنی بر ارزش افزوده و رفتار مشتریان
  فریدون رودپشتی معصومه اسدی
• Open Access Article
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  11 - The Relation between Customer-Orientation and Brand-equity(Case study: Anata Company)
  sahar kheyri
• Open Access Article
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  12 - The Impact of Advertising on Brand Equity(Case Study: Chocolate Mamufacturing Companies of East Azerbaijan)
  roghayyeh khorrami hossein boodaghi
• Open Access Article
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  13 - The Effect of Brand Evidence, Brand Attitude, Brand Hearsay on Brand Loyalty. Case Study (Leather Companies in the City of Tabriz)
  Anisa Arya
• Open Access Article
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  14 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications
  Nastaran  Haghjooye Javanmard ابوالقاسم ابراهیمى
• Open Access Article
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  15 - Investigating the effect of online platform features(perceived ease of use, perceived usefulness and entertainment) on brand loyalty considering the mediating role of customer satisfaction (case study: Snap application users)
  Saeed Landaran Esfahani Hadi Nosuhi Dehnavi