List of Articles تجربه مشتری Open Access Article Abstract Page Full-Text 1 - Future studies on customer experience management and its effective factors based on brand loyalty Azadeh Boostani Hamidreza Saeedniya Hamid Saeedi Rahim Mohtaram Open Access Article Abstract Page Full-Text 2 - Investigating the Influential Factors on Customer Experience Management on Bank Indicators (Case Study of Maskan Bank of Kermanshah City) Ebrahim Heshmati Hamidreza Saeednia ali Badie Zadeh Open Access Article Abstract Page Full-Text 3 - Presentation of Conceptual Model of Customer Experience Management of Brand Relation Based on Foundation Data Theory ۰Keyvan ۰Ghayemalaee Hassan Esmailpour Hamidreza Saeednia Farideh Haghshenas Open Access Article Abstract Page Full-Text 4 - Presenting the Customer Experience Management Model in Real Estate Marketing with a Mixed Approach Reza kochakpour nesfi H. R. Saeednia Hamid Saeedi rahim mohtaram Open Access Article Abstract Page Full-Text 5 - Measuring the Qualitative Visual Streetscapes Experience of People Using the Customer Experience Management (CEM) Method; Case Study: Karim Khan Zand Street, Shiraz Mojtaba Rafieian Fatemeh Shams Open Access Article Abstract Page Full-Text 6 - Designing a marketing model in the community based on customer experience in nature tourism in Mazandaran province golnar shojaei Mahboubeh Naderi Doust Open Access Article Abstract Page Full-Text 7 - بررسی تأثیر عملکردهای بازیوارسازی سبز بر مدیریت تجربه و نتایج رفتاری در میان مشتریان فرناز بدیعی هرمز مهرانی حسین دیده خانی روح اله سمیعی Open Access Article Abstract Page Full-Text 8 - The effect of customer experience management on word-of-mouth advertising with the mediating role of customer relationship management in Mashhad bodybuilding clubs seyed mohammad hosein hoseini ravesh amir moghaddam Open Access Article Abstract Page Full-Text 9 - The role of sensory marketing in the improvement of customer experience and the intention of purchase from a store (case of study: Ofogh Kourosh chain stores) Reza Kazemi majid fattahi Niloofar Imankhan Open Access Article Abstract Page Full-Text 10 - Validation of value creation pattern with customers in the banking industry-Case study: Bank Mellat Amir Ali Koushki Fataneh Alizadeh meshgani Nasser Fegh-hi Farahmand Open Access Article Abstract Page Full-Text 11 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications Nastaran Haghjooye Javanmard ابوالقاسم ابراهیمى Open Access Article Abstract Page Full-Text 12 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience Asieh Nazemi Masoumeh Hoseinzade Shahri