List of Articles brand association

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  1 - The Effect of Brand Equity on Purchase intention With Mediating Role of Brand Attitude
  Ehsaneh Nejad Mohammad Nameghi Abas Asadi zahra khakrizi Mohammad Ali Berangi,
• Open Access Article
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  2 - Examining the Effect of Perceived Brand Innovativeness on Customer-Based Brand Equity
  Seyed Mohammad Saleh Hashemi Apourvari yaser sobhanifard Mohammad Hossein Maziarfar
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  3 - Investigation of the Effect of Country of Origin Image on Brand Equity (Case Study: Iran khodro Diesel Company- Chorus Minibus)
  K. Heidarzadeh M. Hashemi
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  4 - The Study of Effective Factors on Cosmetic Impulse Buying
  P. Ghaffari Ashtiyani B. Akbari
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  5 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model)
  M. Mohamadian R. Shafiha
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  6 - Effects on Consumer-Based Brand Equity: Evaluation of Factors
  A. H. Ebrahimi B. kheiry S. Yadegari
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  7 - Identifying the factors affecting the Brand Associations of Iranian Futsal Premier League clubs
  Rasoul Tarighi Hossein Ahmadi Maliheh Salehi Rostami
  10.30486/4s.2022.1951579.1017
• Open Access Article
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  8 - The role of social status of brand equity on customer invocations the brand of equatic complexes
  Zahra Aminiroshan Elham Khoshbakht Ahmadi Seyed Morteza Azimzadeh
  10.30486/4s.2022.1957642.1041
• Open Access Article
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  9 - The Effect of Brand Mental Association on Brand Equity with the Mediating Role of Green Trust and Green Satisfaction )Case study: The Customers of Keshavarzi Bank at Qazvin Province(
  Niloofar Amousa Mehdi Zakipour
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  10 - تأثیر ادراک مصرف‌کنندگان از کشور مبدا برند بر ارزش ویژه‌ی برند محصولات
  عباسعلی کدیور
• Open Access Article
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  11 - The Relation between Customer-Orientation and Brand-equity(Case study: Anata Company)
  sahar kheyri
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  12 - The Impact of Advertising on Brand Equity(Case Study: Chocolate Mamufacturing Companies of East Azerbaijan)
  roghayyeh khorrami hossein boodaghi
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  13 - The Effect of Word of Mouth Advertising on Customer Preferences
  siyamak farrokhi ali Yavari jafar beikzad